A lot of successful sites depend on returning visitors to account for a huge part of their traffic. Returning visitors are easier to convert into paying customers because the regularly they go back to a website, the more trust they have in that website. The reliability problem just melts away. Thus, keep your visitors returning to your site with the following techniques:
1) Start an online forum, chatroom or shoutbox
When you begin an online forum, chat room or shoutbox, you are supplying your visitors a place to voice their opinions and communicate with their peers– all of them are visitors of your website. As discussions develop, a sense of neighborhood will likewise follow and your visitors will come back to your website nearly religiously every day.
2) Start a web log (blog).
Keep an online journal, or more typically called a blog, on your website and keep it updated with most current news about yourself. Human beings wonder animals and they will keep their eyes glued to the display if you post fresh news frequently. You will also develop up your trustworthiness as you are showing to them that there is also a reality person behind the website.
3) Perform surveys or studies.
Surveys and studies are other forms of interaction that you need to absolutely consider adding to your website. They offer a quick method for visitors to voice their opinions and to get involved in your website. Make sure to release polls or surveys that are strongly relevant to the target audience of your website to keep them interested to learn about the results.
4) Hold puzzles, tests and games.
Just picture how many office workers put things off at work every day, and you will have the ability to determine how many individuals will keep visiting your website if you provide a really interesting or addicting way of entertainment. You can likewise hold competitions to award the high score winner to keep people attempting constantly to make the prize.
5) Update often with fresh content.
Update your site regularly with fresh material so that whenever your visitors come back, they will have something to continue reading your website. This is one of the most well-known and most effective technique of drawing in returning visitors, but this is also the least performed one since of the laziness of web designers. No one will wish to search a website that looks the same over 10 years, so keep your website upgraded with fresh bites!